Quanzhou Footwear And Other Industries Open Up The Future By Platform.

Some members of the Quanzhou municipal government economic advisory group and the Quanzhou Federation of industry and Commerce jointly launched a joint survey. Through interviews and discussions with key executives of textile, clothing, footwear and equipment manufacturing industries and other related enterprises and industry associations, we discussed the difficulties and current situation of Quanzhou manufacturing industry, and explored the feasible paths and methods for enterprises to "go out".

From a macro perspective, textile shoes and clothing, equipment manufacturing and other industries are important pillars of Quanzhou's economy. The proportion of private economy is more than 80%, and the number of scale enterprises of private enterprises is more than 97% yuan (up to October last year).

With the economy entering the new normal, the difficulties faced by Quanzhou's manufacturing industry are extremely complicated. Since the third quarter of last year, the output value of SMEs has increased by more than 80% a month, while leading enterprises in some industries are also busy finding ways to solve them.

PEAK is an early development of the "going global" strategy in Quanzhou.

After 25 years of development and intensive cultivation, the maple leaf men's shoes have been actively carrying out product innovation, enhancing brand value, avoiding homogeneous price wars and other low-end competition modes, and overcoming the high-end market. The global framework of PEAK brand has been established.

"Go out" and Feng Yi textile.

In 2011, facing the rising cost of labor and the decline of orders, the relevant leaders of Fengyi textile industry actively investigated overseas markets, took the lead in Southeast Asia, made use of overseas regional advantages, zero tariffs and cheap labor, set up their own factories, and made good use of their good industrial chains in Quanzhou to create an industrial strategy of "middle and low end in the outside, middle and high end".

Core competitiveness is also an important magic weapon for enterprises to go out.

The new products have been used in the nuclear radiation protection and naval equipment anticorrosion projects, and the Shanxi engineering machinery has formed a better product image in South America and some Southeast Asian countries.

Of course, some enterprises have encountered many insurmountable challenges in the process of "going out", such as lack of talent, information opaque, financing difficulties, trade discrimination, customs and trade barriers.

According to the survey, most enterprises used to open up foreign markets through foreign trade orders, or directly produce orders for foreign enterprises.

Overseas investments, factories and outlets have fewer brands to fight their own brands, and fewer brands are exported in the high-end market in the international market.

Vice chairman of Quanzhou Federation of industry and Commerce

The industrial and Commercial Council of the United Arab Federation of land and Silk Road alliance was set up two months ago in Quanzhou. With this platform, the business forces of cities and towns along the silk road will be brought together to open up channels for dialogue among trade barriers, commercial intermediation, pnational investment, industrial upgrading and productivity cooperation.

"The industry and Commerce Council, with its open mind, widely invited business people from all over the world to take part in the construction and cooperation of" one belt and one road ".

Fortunately, traditional manufacturing industries such as shoes and clothing in Quanzhou have a complete industrial chain.

The brand effect and the relatively high cost performance factor are still the main factors in the manufacturing industry.

The inspectors said: "the Quanzhou Party committee government has always insisted on vigorously supporting the development of the manufacturing industry. It is hoped that the enterprises can work together with the industry associations and government departments to jointly remove all kinds of obstacles" going out "encountered by enterprises.